Ah, Bumpy Landings book signings. What a mixed bag.
Not every signing was worth the time and effort - especially the ones where nobody showed up. I didn't take any pictures of those.
But I have noticed that most of my book sales - especially now that we’re in the “long tail” - all come when I have made a personal connection with a reader.
And that really is what book signings are all about - making that personal connection.
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